Social media is an integral part of our daily life. The global digitalization policy, as well as the coronavirus pandemic, have particularly accelerated the process of social media penetration into our personal space. With the ever-increasing role of social media in our lives, privacy is becoming a tool for both social media representatives and third parties who are able to acquire information from various social media platforms. Privacy is new within social media and needs more detailed study and regulation. Given the important role of privacy for each social media user, this paper analyzes the concept of privacy, social media and privacy on social media, privacy policy on social media under international and European law, privacy protection and its possibility on social media.
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